Thoughts on Art

Industry of the Ordinary

I'm picky about art because most of it is boring (the nature of experimentation, I guess) but someone showed me this site for an art group in Chicago, The Industry of the Ordinary, and their projects are great. The site itself looks really nice too (I like the smokiness).

Reading the manifesto I thought, oh, hasn't this idea been beat to death already? But their projects are clever. In fact, I think the first photo is amazing (great colors), and that's important in a photo layout.

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